Orient Express Diriyah
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Wayfinding Strategy
Marassi Promenade
Marassi Promenade is a dynamic waterfront destination blending marina culture, family leisure, and luxury residential living. GLSW developed the full wayfinding and signage program for the promenade, shaping a system that carefully reflects the unique coastal identity of the North Coast while supporting intuitive movement across the layered public realm. The design draws from nautical
Marriott Tagazout Bay Morocco
Marriott Taghazout Bay is a coastal resort overlooking Morocco’s iconic surf coastline, blending contemporary luxury with warm regional influences. GLSW carefully crafted the complete wayfinding and signage strategy, using a palette inspired by local materials, carved timber, textured stone, and soft sand-coloured finishes. These elements establish a calm, organic visual language that thoughtfully and elegantly
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Mina Rashid
Mina Rashid, formerly known as Port Rashid, is a landmark waterfront redevelopment that transforms one of Dubai’s historic maritime gateways into a contemporary coastal destination. GLSW was appointed to deliver the full wayfinding masterplan and signature gateway elements for this expansive district, ensuring the navigation experience reflects both the site’s heritage and its new, design-forward
Mövenpick Al Marjan Island RAK
Mövenpick Resort Al Marjan brings contemporary beachfront living to one of Ras Al Khaimah’s most vibrant coastal destinations. GLSW developed a complete wayfinding and signage system that draws inspiration from the island’s natural shoreline, carefully translating tidal movement, fluid forms, and deep ocean hues into a refined visual language. The design integrates layered acrylics, timber
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Mr. Cipriani Residences
Our design direction for Mr. C Residences translates the development’s refined coastal architecture into a highly sophisticated, hospitality-inspired wayfinding system that elevates both functionality and aesthetic appeal. The visual language thoughtfully takes cues from the building’s soft maritime curves, warm material palette, and meticulously polished detailing, resulting in signage that feels seamlessly integrated into the
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