Dubai Mall is world renowned as a mega shopping and lifestyle destination. Souk al Bahar is the connected retail district that has a more localised design and culturally referenced experience. Souk al Bahar is filled with traditional stores, food markets and restaurants in a contemporary environment with impressive views of the Dubai Fountain and Burj Khalifa.
GLSW worked closely with the development team of Emaar, the region’s largest property developer, during the refurbishment process. Our team created an improved wayfinding strategy and resolved this with a contemporary signage system that reflects the localised flavour of the destination.